Vessel Craft’s Cold Brew is rich and smooth–something I’ve been aiming for my entire life. Haha. This product shoot was tasty.
Cold Brew Concentrate is coffee brewed without heat over a long period of time. This slow extraction process, combined with the absence of heat, yields a coffee concentrate that is rich and smooth. It is 67% less acidic than traditional coffee that is brewed with heat.
My goal was for the image to reflect the drinking experience, so I opted for a smooth pour without any splashes, a dark background, and a lighting setup that felt luxurious. The image is a composite of nine images in six different lighting configurations. Here’s a little behind the scenes on the setup and pouring process:
A quick dive into the edit:
The final layers:
After all of that editing, these are the results. I delivered 10 different variations, including green gradient (to match the branding) and non-gradient versions, giving Vessel Craft plenty to work with on their marketing material.
If you’re in the Norfolk, VA area you gotta check Vessel Craft out. Cheers!